Jason Whittaker is Reader in Media at University College Falmouth, and was previously the editor of the magazine PC Advisor. His research interests are new media design, magazine journalism and the reception of the artist and Poet William Blake. His recent publications include Magazine Production (Routledge, 2008), Blake, Modernity and Popular Culture (Palgrave, 2007) and The Cyberspace Handbook (Routledge, 2004). He is currently working on a book on web 2.0 design, Producing for Web 2.0 (Routledge, 2009) and he runs the web sites http://prosody-network.org and http://blake2.org.